Foreign Trip

airasia travelmall enhances the online duty-free shopping experience with better features, wider choice

As AirAsia gradually resumes most of its international flights to pre-pandemic levels with the reopening of international borders across the region, the company’s online duty-free shopping platform, airasia travelmall by airasia Super App, aims to offer greater flexibility and convenience with its new pre-book international and local duty-free shopping feature.

By clicking on the ‘Travelmall’ icon before your next flight, guests can now browse from a wide range of selections across authentic skincare, fragrance, fashion, gadgets, and beverage brands and pre-book duty-free items and have them delivered to their seat in-flight. Travelers heading to Langkawi can have the option of having their duty-free items delivered to their hotel or picking them up in the store on the island.

In addition to the new feature, guests can now benefit from more attractive deals over a broader range of products as airasia travelmall also announced a series of partnerships with top international and local duty-free retailers, including Heinemann Duty Free, Chocolate Box, Jet.Set.Go, FlamenCo, Delicacies of Malaysia, Sprint-Cass, J&S Duty Free, and many more.

In conjunction with the launch of the new feature and exciting new partnerships, app and online users with international flight bookings can enjoy discounts of up to 60% on selected duty-free items, as well as RM80 off their shopping cart (on top of duty-free prices) with the promo code TMDUTY80 during checkout from now until 30 June 2022.

Rose Lam, Head of airasia travelmall, said, “As we are looking at the steady resumption of international flights across the AirAsia network back to pre-pandemic capacity, there is also an increasing demand in duty-free shopping amongst those traveling internationally. Our new feature allows guests to pre-plan their duty-free shopping by purchasing at least 48 hours before they fly on any international flights from Malaysia. This allows them to save time without rushing for shopping before their flights, and even baggage space as their duty-free purchase can be delivered right to their seat in-flight instead.”

“airasia travelmall would also like to express our warm welcome to our new partners as we embark on this exciting digital transformation journey with them. As the pandemic has proven the importance of digital marketing across the travel and tourism industry, we appreciate their trust to make the airasia travelmall their platform of choice to market and sell their duty-free products online. We also hope to attract more brands across the region as we soar higher and revolutionize the online duty-free shopping experience,” added Lam.

Alexander Maas, General Manager of Heinemann Duty Free Malaysia, said, “We are thrilled that international travel has returned to Malaysia after a difficult two years for everyone. We are delighted that we can welcome back passengers with this collaboration with airasia, which represents our drive to improve our customers’ shopping journey constantly.”

“In addition to a more convenient and seamless shopping experience, we will also be offering customers new brands such as La Prairie, La Mer, Tom Ford and new product categories such as Health and Wellness and Malaysian Delicacies, all at shoppers’ fingertips. These new categories and brands will strengthen our core assortment of top-tier international brands across fragrances, skincare, confectionery, fashion, and accessories. Our enhanced product portfolio aims to cater to passengers’ every shopping need, whether purchasing a treat for themselves or shopping for friends and family,” added Maas.

Interested vendors and suppliers who wish to be part of the airasia travelmall platform can reach out to shop@airasia.com.

Members can earn airasia points for all their purchases on the airasia Super App, from flights to hotel stays and lifestyle deals. Use them like cash to redeem FREE flights, hotel stays, groceries, and lifestyle deals with our exclusive partners.

Stay up to date with everything from the airasia Super App by following @airasiasuperapp on Instagram and Facebook for the latest updates on airasia Super App’s e-commerce offerings! For a seamless and enhanced experience, download airasia Super App from the Apple App Store, Google Play Store, or Huawei AppGallery.

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